- FILE
- 003 / STUDIO
- MODEL
- INDEPENDENT / SOLO
- FOCUS
- PRODUCT · INTERFACE · BRAND
- REGION
- WESTERN EUROPE · USA
- STATUS
- ACCEPTING BRIEFS
/00
STUDIO FILE · OPERATOR MANUAL
THE STUDIO.
Independent product, interface and brand design for people building things that need to make sense, work well and last.
The studio stays small on purpose. You work directly with me from strategy through delivery.
/01
OPERATOR DOSSIER · ACTIVE
THE OPERATOR.
big S studio stays deliberately small. You work directly with me, from the first conversation to the final handoff.
I started in graffiti and illustration, moved through web and identity, and eventually into product and interface systems. The medium changed. The obsession with clarity, craft and making useful things did not.
- OPERATING MODEL
- INDEPENDENT · SOLO
- EXPERIENCE
- 12+ YEARS
- DISCIPLINES
- Product · Interface · Web · Brand
- COLLABORATION
- DIRECT · WHITE-LABEL · EMBEDDED
- REGIONS
- WESTERN EUROPE · USA
- BASE
- BOSNIA AND HERZEGOVINA · Dach · Remote
- ETHICS
- ACCESSIBLE · PRIVACY-AWARE · NO DARK PATTERNS
- GIVE-BACK
- 10% commitment
OPERATOR / PORTRAIT
STATUS / REDACTED
UNREDACTED FOR RETURNING CLIENTS
/02
PRINCIPLES · REV. 026
PRINCIPLES.
Five rules that matter regardless of tools, trends or whatever design decides to call itself next year.
01
NO DARK PATTERNS.
If a product needs deception to convert, the problem is not the interface.
02
DECISIONS NEED REASONS.
Taste matters, but a decision should still survive a simple question: why?
03
SYSTEMS OVER SURFACE.
The work should keep making sense after the presentation is closed.
04
ACCESS BEATS THEATRE.
You should be able to talk to the person doing the work and see what is happening.
05
CRAFT IS NOT DECORATION.
Good details are not polish for its own sake. They make the whole thing easier to understand and use.
/03
ENGAGEMENT MODEL · DIRECT
HOW IT WORKS.
Working together is simple. You talk to the person doing the work, you can see the work as it develops, and meetings happen when they are useful.
/04
METHOD · FROM FRAME TO HANDOFF
METHOD.
A practical sequence for turning a messy problem into something clear, useful and ready for the real world.
01
FRAME
Brief · constraints · success criteria
1–2 DAYS
02
FIND
Users · market · evidence · references
2–5 DAYS
03
MODEL
Flows · hierarchy · architecture · systems
3–7 DAYS
04
MAKE
Brand · interface · prototype · detail
1–3 WEEKS
05
TEST
Review · accessibility · validation
2–5 DAYS
06
SHIP
Handoff · implementation · measurement
1–3 DAYS
- CAPABILITIES
- BRAND / PRODUCT / WEB / DIRECTION / WHITE LABEL
- TYPICAL FOCUSED ENGAGEMENT
- 3 TO 6 WEEKS. PHASES MAY OVERLAP. LARGE SYSTEMS ARE SCOPED SEPARATELY.
FIELD NOTE / WEEKENDS & HOLIDAYS
WEEKENDS STAY WEEKENDS.
Unless you are there too, sleeves rolled up, food on the table and beer cold.
/05
BOUNDARY REGISTER · ACTIVE
BEFORE WE WORK.
I can design around most constraints. These are the few things I will not design around.
R01
DARK PATTERNS
Anything that depends on deception, coercion or obstructed consent.
R02
SPEC WORK
Unpaid concept pitches or competitive creative work before we have an agreement.
R03
FAKE URGENCY
Scarcity, countdowns or conversion tricks pretending to be strategy.
R04
HATE OR EXPLOITATION
Work built to target, exclude, humiliate or exploit people.
R05
NO DECISION ACCESS
Projects where I cannot speak to the people making the decisions.
/06
PRACTICE EVIDENCE
REFERENCES.
A few facts about the practice, followed by selected engagements. Some client names stay hidden because the agreements say they should.
12+
YEARS IN PRACTICE
Product · Web · Brand
1
OPERATOR
Direct from first conversation to handoff
10%
GIVE BACK
Standing studio commitment
2
PRIMARY REGIONS
Western Europe · USA
| CLIENT / ENGAGEMENT | YEAR | SCOPE |
|---|---|---|
| Client name withheld under NDA | 2017 | BRAND / PRODUCT |
| Client name withheld under NDA | 2017 | BRAND / PRODUCT |
| Client name withheld under NDA | 2017 | BRAND / PRODUCT |
| Client name withheld under NDA | 2017 | BRAND / PRODUCT |
| Client name withheld under NDA | 2017 | BRAND / PRODUCT |
/07
Open the Brief
BRIEF IN MIND?
If you have a real problem to solve, send the context. A good brief does not need to be polished. It just needs to be honest.
Tell me what is changing, what is stuck, who it affects and what good looks like. I usually reply within one working day.